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The Photo Industry Wire
News from the photography industry. If your company has something important to announce to the photo industry send us your press release and we will publish it for you. Learn more...


Nik Software Announces Color Efex Pro 4

Written by goprophoto official   
Friday, 09 September 2011
Next generation product delivers top requested features including stackable filters, visual presets, history browser, new filters and much more

ImageNik Software announces today its much-anticipated Color Efex Pro 4, the company’s latest version of its popular digital photographic filters for retouching and creative enhancements. Recognized for over a decade as the professional’s choice in photographic filters, the 55 total filters of Color Efex Pro 4 offers a new generation of technologies and features for creating stunning effects. Color Efex Pro 4 introduces stackable filter combinations, visual presets, filter recipes, and new filters such as Detail Extractor, Vintage Film Efex, and Image Borders. The release also includes a new History Browser, improvements to imaging algorithms, greater performance, and enhanced usability.

"Creating a new generation of features and technologies for Color Efex Pro 4 was inspired by the professionals who use it,” said Michael J. Slater, President and CEO of Nik Software. “Over 400 professional photographers test and inspire our team through a lively beta group process that ultimately helps us deliver extraordinary products like Color Efex Pro 4."

Last Updated ( Friday, 09 September 2011 )
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Digital Anarchy Announces 3D Invigorator 5.0 for Easy, Editable 3D Photoshop Design

Written by goprophoto official   
Wednesday, 07 September 2011

New 3D Invigorator Tool Brings Fast, Professional 3D Creation to Logos and Illustration in Photoshop


3D Invigorator (Windows)
3D Invigorator (Windows)

149 €
Digital Anarchy, a leading provider of creative tools for Adobe and Apple products, today announced the release of 3D Invigorator 5.0 for Adobe Photoshop. Co-developed with Zaxwerks Inc, this popular 3D design tool lets artists create sophisticated 3D objects, logos, illustrations and text in only minutes. The new 3D Invigorator 5.0 offers time-saving features like the new Object Editor vector tools, as well as updated Photoshop CS5/5.1 and 64-bit compatibility.

The most valuable new feature is 3D Invigorator’s ability to fully edit and create vector shapes and text in its Object Editor. Using imported Illustrator files or designing objects from scratch, it is now possible to create sophisticated 3D designs using the new built-in Pen tool and the familiar automatic 3D extrusion. Once a 3D object is created, new Material Editor and Texture Mapping options give faster rendering and better looking 3D models. Additional new features like customized Lighting effects, GradientWerks for color choices, and Font Browser previews give you a professional and streamlined 3D creation process.

Last Updated ( Wednesday, 07 September 2011 )
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Silver Efex Pro 2 - European Software of the Year 2011-2012

Written by goprophoto official   
Monday, 15 August 2011
Silver Efex Pro 2
Silver Efex Pro 2

199 €

The European Imaging and Sound Association EISA has decided: Silver Efex Pro 2 is Best Photo Software of the year 2011-2012.


After the great TIPA Award, which Nik Software has received for their Complete Collection in April, this EISA Award is another confirmation for the high quality and the innovative power of the Nik products.

The EISA Award is the most prestigious award in the European multimedia industry. Nik Software is celebrating this decoration with the following special promotion: From August 15 through September 30 they will offer Silver Efex Pro 2 at a special EISA price with a 10% discount and you are invited to participate in that and take advantage of this great award.


Last Updated ( Wednesday, 07 September 2011 )
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Digital Anarchy Releases Primatte Chromakey 5.0 for Speedy Batch Processing of Green Screen Images

Written by goprophoto official   
Monday, 04 July 2011
Primatte Chromakey 5 now availableDigital Anarchy, a leading provider of cost-effective software for photographers and digital artists, today announced the availability of Primatte 5.0 chromakey software for Adobe Photoshop. In this impressive upgrade, Primatte 5.0 lets photographers automatically key out the background, add custom backdrops and color correct all in the Primatte interface. Primatte 5.0 makes productivity and output much easier for event, little league, and school photographers who sometimes process thousands of images.

"With this release of Primatte, we aimed to make life easier for photographers who shoot a lot of green screen images," said Jim Tierney, President of Digital Anarchy. "In particular, the AutoMask feature has been significantly improved and gives a high success rate when batch processing high volumes of images."

Last Updated ( Monday, 04 July 2011 )
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Nik Software Releases New HDR Efex Pro Software

Written by goprophoto official   
Thursday, 14 October 2010

High Dynamic Range software offers photographers vast new possibilities and incorporates U Point® powered selective controls

San Diego, CA – October 11th, 2010

HDR Efex Pro
HDR Efex Pro

99 €
Nik Software today began shipping HDR Efex Pro, a completely new High Dynamic Range (HDR) imaging solution designed to help professional and amateur photographers quickly and easily achieve a full spectrum of HDR enhancements. HDR Efex Pro overcomes limitations in other software products with a revolutionary all-in-one approach and multiple tone mapping algorithms that enable realistic and artistic results to be created start-to-finish within a single tool. Introductory videos, free trial versions, and live online training can be found at www.niksoftware.com/hdrefexpr or here in our downloads section.

"Our HDR Efex Pro beta group had over 500 photography industry professionals and HDR enthusiasts and the feedback from this group has been both comprehensive and incredibly positive," said Michael J. Slater, President and CEO of Nik Software. "We have incorporated much of their feedback and I am confident that this product will advance HDR imaging."

Last Updated ( Thursday, 09 June 2011 )
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